Design process and project breakdown

Client: Wolf Media

Design starts with a handful of questions and ends with a finished product. This project started with the who, and why? Once reference was established and it was clear who the audience was the process moved to paper. Roughs, sketches, concepts, combined with keywords assist in smoothing out the design process. With mockups complete it was then time to move in to the digitizing phase *( time-lapse video of full process below.. )

Reference and colour palette 
Typography layout
Typography with colour palette applied
Final logo animation 
Logo animation process
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